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SAP C-C4H22-2411 Exam Syllabus Topics:

Topic
Details

Topic 1

Data Integrations Advanced: Designed for Data Center Network Engineers, this section delves into advanced data integration techniques. It encompasses store data onboarding (CSV), product data integration (URL, Google Tag Manager), sales data onboarding (APIs), customer data onboarding (APIs, CSV), Predict, and the SAP Customer Data Platform connector. The emphasis is on describing and explaining these integration methods.

Topic 2

Data Collection and Contact Management: Aimed at Data Center Network Engineers, this section focuses on contact management, block lists, Smart Insight, Web Extend, relational data, and plug-in onboarding for platforms like SAP Commerce, SAP Customer Data Platform, and Magento. It assesses the ability to describe, explain, and utilize these components effectively.

Topic 3

Account Creation and Settings: This section targets IT Solution Architects, covering the provisioning of environments and configuration of various settings. It includes contact data integration, DNS settings, SSL certificates, email channel setup and compliance, account security settings, and channel setup. The focus is on describing, explaining, and configuring these elements.

Topic 4

Managing Clean Core: This section evaluates the ability of IT Solution Architects to apply clean core principles to ERP systems. It emphasizes maximizing business process agility, reducing adaptation efforts, and accelerating innovation.

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SAP Certified Associate - Implementation Consultant - SAP Emarsys Sample Questions (Q67-Q72):

NEW QUESTION # 67
SAP Emarsys has four types of block lists. Under which list do notorious complainers fall?

A. Robinson
B. Complaints
C. Internal
D. Global Suppression

Answer: B

Explanation:
SAP Emarsys maintains four block list types to manage contact exclusions:
* Option D (Complaints):Correct. Notorious complainers-contacts who frequently mark emails as spam or complain-are added to the Complaints block list to prevent further sends and protect sender reputation.
* Option A (Internal):Incorrect. Internal block lists are for manual exclusions (e.g., employees), not complainers.
* Option B (Robinson):Incorrect. The Robinson list is for contacts who have opted out via a third-party list, not specifically complainers.
* Option C (Global Suppression):Incorrect. Global Suppression is a broader list for legal or compliance- based exclusions, not complaint-specific.The SAP Emarsys Help Portal under "Block Lists" identifies the Complaints list for this purpose.References:SAP Emarsys Help Portal - "Block Lists" (https://help.
emarsys.com/).

NEW QUESTION # 68
A one-time promotional email campaign is scheduled to be sent for all female contacts in the database. New contacts are added automatically to the contact database and all new registrations should be included in the recipient source of the email. Which recipient source do you use?

A. Email Settings > Recipient source > Mobile Engage segment
B. Email Settings > Recipient source > Generated through an event > On Registration
C. Email Settings > Recipient source > Web behavior segment
D. Email Settings > Recipient source > Using a segment

Answer: D

Explanation:
For a one-time email campaign including all female contacts (existing and new):
* Option A:Correct. Using a segment (e.g., "Gender = Female") as the recipient source ensures all current and newly added female contacts are included, as segments dynamically update until campaign launch.
* Option B:Incorrect. Mobile Engage segment is specific to mobile push, not email.
* Option C:Incorrect. Web behavior segment focuses on web actions, not gender or registration.
* Option D:Incorrect. "On Registration" is an event trigger for automation, not a one-time batch send.
The SAP Emarsys Help Portal under "Email Campaigns" confirms segments for dynamic recipient inclusion.References:SAP Emarsys Help Portal - "Email Campaigns" (https://help.emarsys.com/).

NEW QUESTION # 69
Why is "daily" the recommended frequency for importing sales data into Smart Insight?

A. To prevent load failures for files exceeding 10 GB.
B. To align with recommended frequency for product data.
C. To comply with SAP Emarsys file maintenance policy.
D. To align with the Smart Insight dashboard update frequency.

Answer: D

NEW QUESTION # 70
You want reply mail to be sent to an external, monitored inbox on one of your own servers. How can you do this? Note: There are 2 correct answers to this question.

A. Configure the SAP Emarsys MX DNS record and create your own MX record in parallel.
B. Configure the SAP Emarsys MX DNS record in your template footer to forward replies.
C. Configure the SAP Emarsys MX DNS record by adding your own server domain.
D. Configure the SAP Emarsys Reply Management feature to forward replies.

Answer: A,D

Explanation:
To route reply mail to an external inbox in SAP Emarsys:
* Option B:Correct. The Reply Management feature allows configuration to forward replies to a specified external inbox.
* Option D:Correct. Configuring the Emarsys MX DNS record alongside your own MX record ensures replies are routed to your server while maintaining Emarsys email functionality.
* Option A:Incorrect. The template footer doesn't control MX records or reply routing.
* Option C:Incorrect. Adding your domain to the Emarsys MX record alone doesn't suffice without parallel configuration.The SAP Emarsys Help Portal under "Reply Management" and "DNS Configuration" details these options.References:SAP Emarsys Help Portal - "Reply Management" (https://help.emarsys.com/).

NEW QUESTION # 71
Which of the following functionalities is NOT available in the Email Basics tab as a standard option for email campaign configuration?

A. Use your own reply-to email address
B. Checkbox to Insert "Unsubscribe" link
C. Checkbox to Insert "Show Online version" link
D. Use your own "From" email address

Answer: B

Explanation:
In the Email Basics tab of SAP Emarsys:
* Option B:Correct. There's no checkbox to insert an "Unsubscribe" link; it's automatically included in the footer for compliance, not an optional toggle.
* Option A:Incorrect. You can set a custom reply-to address.
* Option C:Incorrect. A custom "From" address is configurable.
* Option D:Incorrect. A "Show Online version" link checkbox is available.The SAP Emarsys Help Portal under "Email Basics" confirms unsubscribe is mandatory, not optional.References:SAP Emarsys Help Portal - "Email Campaigns" (https://help.emarsys.com/).

NEW QUESTION # 72
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